What are the key roles of sports agents and agencies?

We all know that sports superstars such as James Harden or Tom Brady don’t manage their businesses and appearances on their own. Athletes in the pro circuit are usually represented by sports agents who have nothing but the best intentions for their clients. If you remember the film Jerry Maguire, Tom Cruise plays the role of a dedicated sports agent who stuck with his superstar partner Cuba Gooding Jr. through thick and thin.

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 While reality isn’t as dramatic as the film, the roles of a sports agent are roughly the same. According to investment expert Tyler Tysdal, sports agents look out for their client as their salaries are often commission-based. Here are some of the key roles of sports agents and agencies.

Signing new players

Sports agents do a lot of scouting to sign in new players. A bankable player could be one who has reached the end of their contract with their agent, one fresh from college, or ultimate looking for an agent to represent them. Sports agents travel across the country to find recruits and offer them their services.

Negotiator

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Once an agent has signed a player, it is their job to get their client the best deal. The best deal may not necessarily offer the biggest paycheck. The agent also has to look far into the future of their athlete. It could be possible for an agent r to choose a lower salary for their athlete for a chance to join a team with a potential to win a championship. According to Tyler Tysdal, if an agent plays their cards right, investing in the future of a player can earn them millions of dollars.

Prior to Platte Management and TitleCard Capital, in 2010, Tyler Tysdal co-founded CCFO, a multi-family office that manages over $700 million in assets. In early 2015, Mr. Tysdal sold his interest in CCFO. From 2007 to 2010, Mr. Tysdal was the Managing Director of a single-family office with over $1 billion under management. For more reads on sports agents and agencies, visit this website.